As the Marketing & Outreach Officer, your primary responsibility will be to promote the exhibition and its accompanying events. You will engage with diverse audiences, including hard-to-reach groups, to ensure they are aware of and can benefit from the exhibition. Your creativity and expertise will play a vital role in developing and implementing marketing strategies across various channels.
Job Type: Part-time (7 hours per week) can be across multiple days
Duration: 3rd July - 30th November
Job Requirements
- Background in marketing and outreach, preferably in the arts or cultural sector
- Strong design sensibility and an eye for aesthetics
- Proficiency in Canva or similar design software
- Well-connected within the Leicester area, with an extensive network of contacts
- Demonstrated ability to generate fresh and innovative ideas for promoting exhibitions and events
- Excellent communication skills, both written and verbal
- Self-motivated, organised, and capable of working independently
- Passion for promoting inclusivity and embracing diversity
Job Responsibilities
- Promote the exhibition and events through social media platforms, Facebook groups, advertisements, flyers, posters, newspapers, magazines, and arrange radio and TV appearances
- Develop innovative marketing campaigns to engage target audiences effectively
- Create visually appealing promotional materials using Canva or similar design tools
- Collaborate with local partners, community organizations, and influencers to extend the exhibition's reach
- Conduct outreach activities to connect with communities and individuals who would benefit from the exhibition
- Monitor and analyse the effectiveness of marketing efforts, providing regular reports to the project team
- Stay updated on industry trends, best practices, and new marketing opportunities
- Support David with his own artist social media accounts, helping to come up with ideas and advice.
How to Apply
To apply, please submit your CV and a cover letter detailing your relevant experience, any creative ideas for promoting the exhibition, and your network within Leicester. We are an equal opportunity employer and encourage individuals from all backgrounds to apply.
Important dates:
15th June - Applications close
19th June - Interviews
21st June - Offer sent and confirmed
3rd July - Role starts
We appreciate all applications, but only shortlisted candidates will be contacted for an interview.
Contact name: Emily Halford
Contact email: parkinpresents@gmail.com
Job Types: Part-time, Temporary contract
Contract length: 5 months
Part-time hours: 7 per week
Salary: £24.66 per hour
Benefits:
- Flexitime
Schedule:
- Flexitime
Education:
- GCSE or equivalent (preferred)
Experience:
- Marketing (preferred)
Work Location: Remote
Expected start date: 03/07/2023
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